Static Content vs. Video Content – Which Reigns Supreme?

Static Content vs. Video Content – Which Reigns Supreme? With Tiktok and Instagram Reels trending, it raises an important question within the world of social media content creation, is static content still the key to engagement and has reels taken lead? Both mediums have their strengths and weaknesses. In this blog, we’ll look at both […]

Illustrator vs Photoshop

CMe Insights - News, Advice and Information | CMe Media Consultancy

Adobe Illustrator vs Photoshop The Adobe Creative Cloud offers an array of programs, all helping users navigate through every aspect of design. From website creation, to video and photo editing, you can find exactly the right tool for the job. As a graphic designer, the two programs that I use most frequently in my day-to-day […]

Google Consent Mode V2

Search Engine Optimisation (SEO) | CMe Media Consultancy

Google Consent Mode V2 A few months ago, it was announced by Google that starting from the 6th of March 2024 websites operating for businesses within The European Economic Area (EEA) and the United Kingdom will be required to update their Data Collection and Consent Policies. This is required due to changes in European privacy […]

What PPC Strategy Will Suit Your Business?

Logo and Branding Services | CMe Media Consultancy

What PPC Management Strategy Will Suit Your Business? How Can I Decide on My PPC Management Strategy? Setting up a successful PPC Ad for the first time can be a very challenging task, especially if you jump right in without making sure there is a clear strategy, achievable goals, and of course realistic expectations. Think […]

Hashtags for Small Businesses

Paid Advertising - Pay Per Click | CMe Media Consultancy

Hashtags for Small Businesses: The Key to Social Media Success In the ever growing landscape of social media, one symbol has become an unmistaken feature of our online interactions: the hashtag.  Initially popularised on Twitter, hashtags have now spread to nearly every major social platform, from Instagram to LinkedIn. From amplifying movements to fostering communities […]

TV Advertising: Then vs Now

TV Advertising | CMe Media Consultancy

TV Advertising: Then vs Now Sky Adsmart Previously it was a guessing game, buying airtime at the peak times between popular programs to get beamed into as many households as possible, but Sky was the first to change this thinking with their Sky Adsmart, a TV advertising product. For those who don’t know, it’s a […]

5 Step Guide to Boost Your Website Traffic with Tiktok Trends:

Social Media Consultancy | CMe Media Consultancy

5 Step Guide to Boost Your Website traffic with TikTok Trends No doubt you’ve heard of TikTok – from your friend sending you a funny video of the latest TikTok trend to getting stuck into the endless scroll of doom hours after you need to go to bed. In today’s digital landscape, harnessing the power […]

CMe Media Joins the Silver Marketing Association

CMe Media Joins the Silver Marketing Association In a world where marketing often targets the young and overlooks the mature, CMe Media takes a pioneering step forward by joining the Silver Marketing Association. This partnership symbolises a commitment to ethical marketing campaigns that respect and celebrate the diversity of the mature market. With a significant […]

What is Call Tracking and How Does It Work?

What is Call Tracking and How Does It Work? What is Call Tracking? Call tracking is a crucial tool for businesses to monitor, manage, and analyse incoming calls, and CMe can help you get set-up. This technology offers insights into which marketing efforts—be it campaigns, keywords, or ads—are most effective in driving customer calls. By […]

What Makes a Good Website?

What Makes A Good Website? | CMe Media Consultancy

What Makes a Good Website? As the commercial internet is fast approaching its fourth decade in existence, the world wide web has become a vast source of information that we somewhat take for granted in our modern lives. Everything we want and need is right there at the tips of our fingers. There are typically, […]